New Identity Drop ⚡️ Yellowtail Solutions
Hola & Happy Wednesday!
Ever wonder how we help a brand new company define its identity and make a memorable first impression?
This logo is a few months old, but we've been so busy working on new ones that we haven't had time to even post about it. Today that changes!
Welcome to the first chapter of a brand we’re really proud to have been a part of from the very beginning : Yellowtail Solutions, a dynamic marketing production studio.
Our team at The Identity Crisis Co. guided Yellowtail from an idea on paper to a brand that feels electric and alive. From mood boards to color palettes, and typography, we shaped a visual identity that’s both fresh and timeless. The new logo, drawing inspiration from the sleek elegance of the yellowtail fish 🐠, captures the studio’s agile, creative spirit perfectly.
And this is just the beginning. More secret collaborations with Yellowtail coming very soon. 🤫
And now, without further ado, The Identity Crisis Cø. proudly presents our very first logo collaboration in all it's glory :
Inspired by Yellowtail’s journey? Let’s create yours. Get in touch and let’s start building a brand identity that stands out.
Last but definitely not least :
Every great project is powered by the people who bring it to life 🤝. Here’s to the talented minds and hands who shaped Yellowtail’s brand and web presence both inside an out :
- Creative Direction – Brinson McGowan
- Operations & Finance – Zach Seagle
- Project Management – Julia Sears
- Animation – Clément Jacquet
- Design – Omar Garcia
- Design – Joseph Medina
Client : Yellowtail Solutions
- Content Manager – Taylor Fleisher
- Account Manager – Joshua Richards
